Heets silver USA sticks for IQOS have got an updated filter. There is no air pocket in it, but there is a gel layer that prevents hot smoke from entering the smoker’s respiratory tract. In the process of smoking, under the influence of temperature, the substance turns from a gel-like state into a solid (baked). Another innovation is a two-layer tobacco sleeve: there is a thin foil under the outer paper layer. It acts as a thermal insulator, maintaining the heating temperature. Also, heated glycerin does not flow through it and the paper layer does not get wet.
The packaging design looks very stylish. Laconic, no frills, with a convex lettering on the front side. On the side, the number of sticks in the package is indicated – 20. The back panel also indicates the number of “tobacco smoking sticks” and a reference to Parliament. Phillip Morris positions all varieties of heets silver USA sticks as an extension of the Parliament brand. But many IQOS users in their reviews say that this is far from the case. Heets are distinguished by their internal structure, and most importantly, by their taste.
Heets silver USA selection – Refreshing notes are felt in the new mix. The packaging is made in silver and white colors. The appearance of the sticks repeats its predecessors: the same three stripes with different color saturation. There are glued tobacco strips inside the stick.
Heets silver USA stick is a way of life item and we are frequently asked whether we don’t make Iqos excessively in vogue. Obviously we need to persuade existing smokers of the change. One of the primary contentions in this setting is cleanliness, the absence of smoke smell – not cool or ho hum. Be that as it may, we let him know: you have no fire, no remains, and no smell of smoke, nothing that stalls out in your garments. That is the reason our image personality is a piece cleaner. We need to feature the item benefits.
So a great deal has changed in correspondence. Rather than passionate universes, you currently need to clarify an item. It is likewise a change. We used to have an item that we didn’t need to disclose to anybody, so it was tied in with emotionalizing the brand.
Presently we are building another class that should be seen first, much the same as the primary cell phone. Simultaneously, we need to disclose the item advantages to smokers with realities. At that point there is the way that the customer keeps on getting a charge out of tobacco and wouldn’t like to be overpowered by realities. So we should not overlook the passionate side.
So far we have not seen them in publicizing.